They are found in Quebec, Manitoba and Saskatchewan. Income $38,300, home value $246,400, renting mostly, household size 2.41, they spend on children's education. They are blue-collar workers in sales, service, machining, processing and manufacturing. The proportion of Native Canadians, Arabian, African, Caribbean and Italian, French, Spanish and Romanian are significant higher than average. They read books on relationships, science fiction and romance.
Purchasing Big Ticket Items: Basic consumption on big ticket items: I.e., home air-conditioning, baby furniture, car alarm/security system, snowmobile and personal watercraft.
Profile report ...

Seniors (65+) and one-parent families with young kids. Income $28,900, home value $164,100, household size 1.86, they have very little disposable income. 3x above average are African, Caribbean, and Latin American. Over 45% spend more than 30% of gross income on rent. They spend more on laundry and moving. They are one parent households high in widows, divorced and separated ones. They are labourers in the process industries, sales, service, recreation and sports. Over 32% live in Montreal.
Purchasing Big Ticket Items: The only viable consumption on big items of consumers in this clusters seems to be the home air-conditioning.
Profile report ...